06 · Founder

Nick Jeffries.

Founder of NU Projects. He set the practice up in London in 2010. It still runs the way it started. One team designs, prices and builds, then stays for the defects period.

Nick Jeffries, founder of NU Projects, in a dark shirt against a plain dark ground

The story

Founded in London in 2010. Run the same way since.

Nick founded NU Projects in London in 2010. Sixteen years on, he still runs every job the same way. Design it, price it, build it, stay for the defects period.

His background is in construction and the creative industries. One side knows how a wall is built and what it costs. The other knows why a room feels right. NU Projects was set up so both sit in one team, under one contract.

The practice grew up in prime West and South-West London. Sixteen years of renovating and extending homes in Mayfair, Knightsbridge, Chelsea and Belgravia. There, the standard is set by the client and the street, not the brochure.

Nick does not run it alone. Key decisions at NU are made by the team. That London team is the team behind Dubai.

2010NU Projects founded in London
16Years of prime-London design and build
12Steps in four stages, first contact to handover

How he runs a job

Design it. Price it. Build it. Stay.

01

Design it

Concept, then detail, in the open. Plans, visualisations and samples you can hold. Nothing is hidden in a drawing you cannot read.

02

Price it

A budget estimate first. Then a detailed cost plan before contract. Provisional sums are named, not buried.

03

Build it

The team that drew it builds it, under one contract. Weekly reports, photographed, so you can see the site from anywhere.

04

Stay

A handover pack, then aftercare and a defects period where we stay. The part most people never see, and the part that decides everything.

The London team

The people behind Dubai.

Dubai is a new studio, not a new team. Finance, cost, services, interiors and architecture sit in the Fulham office. They sit behind this studio too.

  • Nick JeffriesFounder
  • Sophia RomashFinance
  • Matt CoverleyQuantity surveyor
  • Wayne HockhamMEP Director
  • Jordana AshkenaziInterior designer
  • Mariana OrsiniInterior designer
  • Fernanda SasseArchitectural designer
  • Matt LeksanderArchitectural designer

Bespoke kitchens, joinery and furniture are made by Cochrane Bespoke.

“We would rather show you a concept we believe in than a photograph of someone else's house.”

Nick Jeffries · Founder, NU Projects

Why Dubai

The same discipline, a new city.

Dubai rewards the things prime London taught us. A clear brief. A price built from drawings, not guessed from them. One team accountable from the first sketch to the last defect.

Prime homes in Dubai are large, and the briefs are ambitious. The questions that decide them are the ones we already know. Proportion, shade, structure, material and cost. Who is accountable when the plan changes.

We have not completed a home in Dubai yet. We say so on every page. What we bring is a way of working. The studies on this site show how we think. Authority approvals are handled for you, as they are in London.

Visualisation of a shaded villa terrace under a timber pergola, with a pool meeting the sea
Palm Villa 01 · terrace, conceptVisualisation · a concept by NU Projects, not a completed project

Start a conversation

Start with a conversation.

Send the address or the plan, or just describe the home. WhatsApp the Dubai studio or use the form. We reply within one working day.

Dubai, UAE · +971 54 328 8448
London · 10-12 Fulham High Street, London SW6 3LQ · 020 7731 6841 · info@nuprojects.co.uk