British style, quality and heritage, for villas and penthouses on the Palm. Nakheel master developed the island, and every alteration needs its NOC. We design the interior, handle the approvals and manage the contractors.

01 · The homes
The homes on Palm Jumeirah.
The island has three parts, the trunk, the crescent and the fronds. The fronds are private, gated villa communities.
The trunk carries apartments, hotels, marinas and private beaches. Its buildings include penthouses. Nick Jeffries, our founder, lived on the Palm. He first worked in Dubai over twenty years ago.
Nakheel.
Gated villa communities on the fronds. Apartments and penthouses on the trunk.
A Nakheel design approval, for a villa alteration or an alteration with extension.
Nakheel asks for Trakhees final NOCs and a building permit.
02 · The interior
Villa and penthouse interiors on Palm Jumeirah.
Light off the water.
Sun and glare come off the sea. The palette, screens and lighting are set for it.
Rooms that open out.
Living room, kitchen and terrace read as one. The joinery is planned around that line.
Joinery that belongs.
Kitchens, wardrobes and libraries made by Cochrane Bespoke, drawn for the room.
03 · Approvals
Nakheel approvals for an interior.
These are Nakheel’s published services. Routes change, so we confirm the current one with Nakheel before drawings are issued.
- 01A NOC before any alteration. Nakheel says owners must obtain a NOC before making any alterations.
- 02Nakheel design approval. Nakheel lists two routes for villas. A villa alteration, or an alteration with extension.
- 03Utility NOCs. For an extension, Nakheel first gives conditional consent. It is not a start-work NOC. It lets you apply to the utilities.
- 04Trakhees permits. Nakheel asks for Trakhees final NOCs and a building permit before it certifies completion.
- 05Site access. Contractor access permits need a valid Nakheel NOC and a Trakhees NOC.
04 · On site
On site, the community rules.
Community rules.
Contractors follow Nakheel work timings and community rules. We plan the programme around them.
Night and weekend work.
Nakheel runs separate approvals for night works and weekend works. We apply only when the programme needs it.
A security deposit.
Nakheel lists a construction security deposit, released through its own service. We track it to release.

05 · How we would work here
How we design and manage it from London.
Nick Jeffries founded NU Projects in London in 2010. Sixteen years of prime homes in Mayfair, Knightsbridge, Chelsea and Belgravia. That standard, carried to Palm Jumeirah.
- 01The brief. How you live, who with, and what each room has to do.
- 02The design, from London. Layouts, materials, lighting and joinery, drawn and scheduled. Nothing left to site.
- 03Joinery by Cochrane Bespoke. Kitchens, wardrobes, libraries and media units, drawn with the room they go into.
- 04Priced in the open. A budget estimate, then a line-by-line cost plan by our own quantity surveyor.
- 05Tendered and managed. Vetted contractors tender for the work. We appoint and manage them for you.
Our finished apartment at Royal Atlantis has its own case study page.
06 · Services here
Our services for this community.
- ServiceSuper-prime interior designThe whole interior, from concept to the last piece of joinery. Then project managed, on your side.
- ServicePenthouse fit-out project managementWe design the penthouse, then tender and manage its fit-out. The building’s approvals handled.
- ServiceVilla renovation and extensionThe works an interior needs, designed by us. Contractors tendered and managed, approvals handled.
- ServiceCost planning and tenderingThe interior priced twice, in the open. Then tendered to vetted contractors and compared.
- GuideDesign and build, or a designer on your side?An honest comparison. Who checks the price, the quality and the changes.
Other areas
Emirates Hills·Jumeirah Bay Island·Dubai Hills Estate·Al Barari·District One·Dubai Marina·Downtown Dubai
07 · Questions
Questions about interiors on Palm Jumeirah.
Do I need a Nakheel NOC to renovate on the Palm?
Yes. Nakheel says owners must obtain a NOC before any alteration. We prepare it and handle it.
Who issues the permits for Palm works?
Nakheel asks for Trakhees final NOCs and a building permit before it certifies completion.
Can I extend a villa on the fronds?
Nakheel lists an alteration with extension route. It starts as conditional consent, not a start-work NOC.
Have you worked on the Palm?
Yes. We finished an apartment interior at Royal Atlantis. A 28,000 sq ft villa is in progress.
Do you design Palm interiors from London?
Yes. We design it in London, then tender and manage the contractors for you.
08 · Next
Start a conversation about your home.
Send the address or the plan. We will tell you, honestly, what it could become and what it would take.
